Have you ever wondered how to get more business from the internet?
I’ve done a lot of research over the years on how to optimize a website for search engine ranking, and I’ve done a lot of on and offline marketing work with and for professionals; but the folks at copyblogger have put it all together in a easy to understand report entitled “Authority Rules” which outlines why authority is so important to marketing online, and tells you exactly how to build your authority on the web with amazing simplicity.
But their advice isn’t just for those trying to make a million dollars selling diet supplements, much of what they preach applies to selling professional services as well, which is of course, why I’m featuring it here.
The report covers:
- Why “authority” is such a powerful concept
- How to utilize it to drive sales
- The importance of differenting yourself from your competition
- Building expert status
- Why it’s better to give information than to try to “sell”
- The importance of authority to google
- And, 10 rules that govern exactly how use authority to effectively market online
So if you want to bring in more business to your firm through online marketing, get your free copy of “Authority Rules“, and please let me know what you think.
Susan Martin, Marketing Coaching
